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Monday, 18 April 2016

HARD TIMES: The ski season in figures

Le Dauphiné's Ski Chrono reports on this week's get together of French mountain bosses in Val d'Isere, where a series of depressing figures have been released.  The disappointing results raise the question as to whether France will lose its cherished No 1 title in terms of skier days to Austria.

The season in numbers:

-5%: the decline in revenues for the Domaines Skiable de France (DSF), with Savoie (-3%) and Haute Savoie (-2%) doing only slightly better

13: the percentage of French who go skiing each year

44: the percentage of French skiers who've been going for more than 20 years; raising questions about whether they are being sufficiently replenished/refreshed by skiers aged under 25

1/3: the number of pistes with artificial snow.  In Italy it's 2/3 and in Austria it's 8/10

47%: the number of visits that are "short stay", a number which continues to rise

4%: the ESF is apparently growing in Haute Savoie (and by a similar proportion in Savoie)

-1%: the decline in revenues in the ski shops

Up to 4% rise: in nights stayed in resorts above 1800 metres.  Below 1800 metres, it's -1 to -3%


Good times in Peisey Vallandr, where
the resort's marketing bosses have been busy with
rebranding exercise this season



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